Showing posts with label panda. Show all posts
Showing posts with label panda. Show all posts

Saturday, January 5, 2013

How does Google Panda look at your content?

It’s simple. If you read the Google webmaster guidelines to develop quality content, it mentions it clearly. Also, Google Panda update (or whatever they name) in 2013 will be better if not same what they had in 2012. Thus, for the new year, we’ll keep this animal’s liking and disliking in mind!

Panda sees red easily when you…
  • Use duplicate content
  • Simply include geo-specific keywords but don’t narrate the actual difference
  • Overly dense content with keywords and phrases
  • Post as a ‘ghost provider’ from admin panel
  • Write something that people don’t like (increased bounce rate)
  • Don’t update blog regularly
  • Go for boilerplate content (including URL structure)
  • Keep multiple pages with almost same content and little variations in keywords
  • Submit articles on directories blindly
  • Purchase links or build unusual link
Panda smiles when you…
  • Write original content
  • Update your page regularly with user-centric content
  • Take an authorship of your content
  • Include multiple solutions to a common question (such as video tutorial, graphics and text)
  • Use proper density of keywords and phrases
  • Don’t stuff words just to make the article/post longer
  • Write an engaging content (decreased bounce rate)
  • Show alertness in newer technology and update your content with new stuff on the market

Saturday, December 22, 2012

Google Panda Update 23, Impacting - 1.3% Of Queries

( Source : Search Engine land - By -  )
Google has confirmed rumors of a Google update announcing on Twitter that they pushed out a Panda data refresh today impacting about 1.3% of English queries.

This would make for the 23rd Panda update since the first Panda algorithm was introduced on February 24, 2011. Since then we had 22 updates both to the algorithm and also to the index or data refreshes.

The latest impacted 1.3% of the queries, whereas version 22 impacted only 0.8% of English queries.

We did see signs of a major update a week ago but Google told us there was no such update. Then again, I reported early signs of another update at the Search Engine Roundtable and Google confirmed it on Twitter.

Honestly, I am surprised they released a data refresh right before Christmas. Last year Google promised they would not update the Panda algorithm or do data refreshes until after the holidays – this year, I guess they decided not to wait.