Google Targeted Webspam in Search Results through its Recent Launch “Penguin Update”.

With its recent updates and changes in its Algorithm, Google is back on the spotlight. This has led to a lot of tension on the internet. However, these changes have impacted many websites either positively or negatively. One of its recent changes is creating an update which is aimed to target webspam. In the past years, Google has faced a lot of challenges due to webspam which continue to grow each day. Webmasters and bloggers are now in pain only months after Google released the Panda update. Well, the Penguin update has brought a lot of changes to many websites. There are some sites that do not follow Google quality guidelines and that is the reason why Google is so determined to get rid of them. Penguin update is mainly aimed to get rid of sites that have spammy content. Since the introduction of penguin update, approximately 3% of search engine results. Just like its friend Panda update, Penguin update gets rid of sites that lack originality. However, this recent Google update has been of great help to so many website owners who for quite a long time have tried to receive higher rankings. Most website owners have complained that penguin update has had some major effects on their sites. Some of the effects include:

*providing spam notices.

*Sending automated questions to Google.

* Get rid of websites that have no content.

*Black hat SEO techniques used.

 

                                                                                                                                      

So, have you been looking for the perfect way to receive higher rankings? It is not a bad idea to use Penguin update if you want to increase your website ranking. If your site has already been affected by Google Penguin you need to stick to the below guidelines and survive it:

*Never use cheap SEO on your site

This is a grave mistake that many website owners make. When you use cheap SEO there is a likelihood that you site will be affected by black hat search engine optimization. This will give poor link building services and this will affect your site severely.

*Avoid affiliate marketing

If you want your site to eliminate poor content and spammy result you need to avoid using affiliate marketing until you have good content. Ensure that your blogs are original.

*Avoid duplicate content

Using duplicate content on your site will result to grave danger. To get rid of duplicated content you can use Google webmaster tools and alert Google.

Source:-http://www.softtrix.com/blog/tag/how-to-recover-from-googles-penguin-update/